SATISH KUMAR Articles

What kind of organizational structure would work best for your company? There are three main types of organizational structures: matrix, functional, and project. Each has its pros and cons. Which one is best for your organization? Matrix organizations are the most...

How important is it for us to develop a growth strategy for our organization? What should we consider before developing such a plan? The term “growth strategy” refers to a formal approach to achieving organizational goals through the development of new markets or...

How do you get started selling your products or services? What should you include in your sales process? There are many ways to sell your products or services. Some companies prefer to focus on their marketing strategy, while others rely heavily on sales. Regardless...

How often do you hear marketers say they don’t have time to create a marketing strategy? The reality is that creating a marketing plan takes time and effort, but it’s well worth it. If you want to succeed in today’s competitive marketplace, you need to develop a clear...