Marketing Articles

What would you do differently if you had another year to prepare for your next marketing campaign? You've probably heard the saying, "It takes 21 days to create a habit." Well, it turns out that it also takes 21 days to break a bad habit. If you want to change...

What are some ways to create a complete marketing strategy in 2022? Marketing strategies are important for businesses to succeed. They provide direction and focus to companies' marketing activities. Companies invest in their marketing strategies because they believe...

Have you ever heard someone say they want to rebrand their company or brand? What does that mean exactly? A rebrand is a change in branding strategy. In other words, it’s a new name, logo, tagline, color scheme, etc., for a company or brand. This usually happens when...

Lead generation is a very important part of marketing strategy. If done well, leads can turn into customers. The question is, how do you generate quality leads? Generating leads is often considered to be a tedious task. There are various ways to go about generating...