SATISH KUMAR Articles

Lead generation is a very important part of marketing strategy. If done well, leads can turn into customers. The question is, how do you generate quality leads? Generating leads is often considered to be a tedious task. There are various ways to go about generating...

Podcast advertising has become a very effective way to reach potential customers. In fact, according to the podcast advertising industry report, over $1 million was spent on podcasts in 2017 alone. Podcast advertising is a form of sponsorship where brands pay to...

How do you run a successful business without being overwhelmed? Running a business takes time, energy, and a lot of patience. There are several things you should consider before launching your own company. You don’t want to spend too much time or money on marketing....

How can I get customers who truly care about my brand and stay loyal over time? The customer loyalty trend has seen increasing interest from marketers over the years. Brands that provide exceptional service and value to their customers tend to reap the rewards....