How do you decide on the perfect domain name for your new business or blog? What should you look for?
Choosing the perfect domain name is essential to building a successful brand. If you don’t get it right, you could spend years building a site only to find out that no one wants to visit it.
A good domain name is short, memorable, relevant, and easy to spell. The ideal domain name has a.com extension, is written in English, and uses keywords related to your niche. Domain names with numbers are also great because they make them easier to remember and type into search engines.
Here are some tips to help you choose the best domain name:
1. Start With Your Keywords – This is probably the most important thing to think about when choosing a domain name. If you can use your keyword(s) in your domain name, then you have a better chance of getting traffic from search engines. For example, if your site sells products related to home improvement, you would want your domain name to include “homeimprovement.com.”
2. Be Unique – It’s not always possible to use your company name as part of your domain name. But try to come up with something unique that represents what your website offers.
3. Avoid Using Numbers – Having a number at the end of your web address makes it easier for people to remember your URL. However, this means that you will need to pay more money for your domain name.
4. Use.Com Extension – A.com domain name is considered the top level domain (TLD). You can purchase a.net,.org,.info, or even a.biz domain name. These extensions are all available for less than $10 per year.
5. Make Sure It Has.Com – There are plenty of other TLDs like.co.uk,.us,.ca, etc., but these extensions cost more money and are harder to remember.
6. Don’t Go Over 25 Characters – Most websites allow you to add up to 25 characters after the.com. So, if you want to go over 25 characters, you will need to buy an additional.com domain name.
7. Check Out Other Domains – When looking for a domain name, you might be tempted to just pick the first one that comes along. But there are many others out there. Take advantage of Google’s free tool, called WhoIs, which allows you to check out other domains that are similar to yours.
8. Get Multiple Names – Sometimes, you may want to register multiple domain names for different purposes. For example, you could create a.com for your main website, and register a.net for your email marketing campaigns.
9. Look At Similar Sites – Another way to determine whether a domain name is appropriate for you is by checking out sites similar to yours. If someone else owns the same domain name as you do, chances are that it’s already taken.
10. Consider Buying More Than One Domain Name – If you decide that you really love a particular domain name, you should consider buying several variations on that name. For example, if you own “mydomainname.com,” you might want to add.net,.org, and.biz versions.
11. Try To Buy A Domain That Is Easy To Type Into Search Engines – If you plan on using your new domain name in conjunction with SEO, you’ll want to make sure that you get a domain name that is easy to type into search engine queries.
Conclusion
Choosing a good domain name is essential to any online business. And, while some people believe that they don’t need to spend much time thinking about their domain name, they actually should spend quite a bit of time doing so. After all, it’s going to be the foundation of your entire website!
The best way to find a great domain name is to start with your keywords. Then, use those words to brainstorm ideas for potential domain names. Finally, take the ones that seem most relevant to your brand, and then look them up on Google to see how popular they are.
If you have any questions about choosing the right domain name, feel free to leave a comment below. We would love to help!
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