Service Articles

Customer experience (CX) is a term that has become very popular over the last couple of years. What does it mean? And why should you care? The customer experience is defined as the total experience that customers have with your brand or company. This includes every...

How would you define a good product strategy? What should you consider before starting to develop a new product or service? A good product strategy is essential to the success of any company. In fact, it’s one of the key components of a successful marketing campaign....

Customer satisfaction score or CSAT is a metric that measures customer experience across multiple touchpoints. It helps companies improve their service quality and customer experience. A customer satisfaction score is calculated by comparing the responses from...

How to ask your customers to get good reviews? Customer service has become an important part of every company’s marketing strategy. The key to successful customer service lies in understanding how to ask your customers to leave positive feedback. There are several...